Job DescriptionJoin the BigPay Team! Levelling up people’s life, one transaction at a time.What we do, and why we do itThe banking system is evolving to give consumers the transparency, control and financial wellbeing they deserve. In a world where technology can change how we live for the better,
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Content Writer
Job Description:


Job Description

Join the BigPay Team! Levelling up people’s life, one transaction at a time.

What we do, and why we do it

The banking system is evolving to give consumers the transparency, control and financial wellbeing they deserve. In a world where technology can change how we live for the better, there is no reason to be burdened by legacy systems, bureaucracy and mediocrity. It’s time for a change, and you can be part of this revolution!

BigPay is everything you wish your bank was: fair, transparent, frictionless. We went back to the drawing board to explore how new technologies could bring power back to you. Our goal is to solve real-world money problems for millions of people by empowering them and providing a simple interface for users to send, receive and track their money 

Life at BigPay 

We’re fast, curious and ambitious. We are on a fearless adventure to change financial services for consumers, and we value ownership, initiative and leadership from everyone in the company. We’re going out of our way to recruit the most intelligent, creative and talented people in the world. We want innovators, and that means maintaining an environment where they can flourish. Our only boss is the consumer. BigPay values highly collaborative, hard-working people, who can deconstruct problems on the fly and take the team with them, while being inventive, iterative and agile. We never want to reach a stage where we are not challenged on a daily basis – because it means we’re not going fast enough.

About the job

This role is responsible for working closely with the Principal, Growth and Marketing, Growth Leads and the Growth team to create beautiful and cohesive experiences across different types of content.

Your key responsibilities in this role will entail,

Long-Form Content Writing:

  • Produce in-depth, well-researched, and engaging articles, whitepapers, eBooks, case studies, and thought leadership pieces. These materials should educate, inform, and engage our target audience while aligning with the company’s brand voice and objectives.

Blog Content Writing:

  • Create compelling, SEO-optimized blog posts to drive organic traffic, enhance brand visibility, and foster audience engagement. Topics will range from fintech trends and industry news to product updates and user-centric content.

Sales Copywriting:

  • Develop persuasive copy for sales materials, landing pages, email sequences, product descriptions, and other spaneting collateral that converts leads into customers. Write clear, actionable, and results-driven messaging.

Advertising Copywriting:

  • Write impactful ad copy for digital and print ads across various platforms (Google Ads, Facebook, LinkedIn, etc.) that aligns with campaign goals and maximizes click-through rates and conversions.

Social Media Copywriting:

  • Create engaging and relevant copy for social media platforms (LinkedIn, Twitter, Facebook, Instagram, etc.) to increase brand awareness, drive community engagement, and support product campaigns. Maintain a consistent and authentic brand voice across all platforms.

To be successful

  • 3+ years of content writing experience, familiarity in a fintech space or B2B SaaS environment is highly beneficial

  • Proven track record of writing high-quality, engaging content across different types of media and platforms (long-form, blog posts, social media, email campaigns, etc.)

  • Has excellent writing, editing and proofreading skills with a keen eye for detail. Candidates with basic design skills (e.g., Canva, Adobe Suite) are highly recommended to apply!

  • Ability to write in a clear, concise, and persuasive tone, tailored to different audiences and channels

  • Has strong understanding of digital spaneting principles and how content drives growth with knowledge of SEO best practices and content strategy to drive organic traffic and engagement

  • Very familiar with content management systems (CMS), like WordPress, and spaneting platforms (HubSpot, Mailchimp, etc.)

  • Experience with analytics tools (Google Analytics, SEMrush, etc.) to track and measure content performance and project management tools (Trello, Asana, or Monday.com) to manage content production schedules

  • Able to conceptualise creative ideas that align with spaneting goals and resonate with our audience

  • Experience in crafting copy that balances creative flair with strategic intent to drive results

  • Strong interpersonal skills to collaborate effectively with different teams and able to take feedback constructively and apply it to refine and improve content.

Why BigPay?

  • Join a fearless adventure, where your opinion and input is highly contributional.

  • Work in a fast-paced, growing company where you will be empowered to succeed.

  • An environment where you can challenge and be challenged.

  • You will be surrounded by a multidisciplinary group of experts.

  • Competitive salary & benefits.


We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.

Search Firm Representatives - AirAsia does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place.
Company Details
AirAsia
Kuala Lumpur International Airport
Malaysia, International 50250 International
mycareer.airasia.com/gb/en/search-results
201 Open Jobs Available
20 years ago, a dream took flight - shaping and forever changing the travel industry in Asia. The idea was simple - make flying affordable for everyone. Now, that dream has sparked half a billion more dreams and will continue to do so through new ex...
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Job Info
Location
Kuala Lumpur, Wilayah Persekutuan, Malaysia
Type
Permanent
Company Details
AirAsia
Kuala Lumpur International Airport
Malaysia, International 50250 International
mycareer.airasia.com/gb/en/search-results
201 Open Jobs Available
20 years ago, a dream took flight - shaping and forever changing the travel industry in Asia. The idea was simple - make flying affordable for everyone. Now, that dream has sparked half a billion more dreams and will continue to do so through new ex...

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