Job Description
Join the BigPay Team! Levelling up people’s life, one transaction at a time.
What we do, and why we do it
The banking system is evolving to give consumers the transparency, control and financial wellbeing they deserve. In a world where technology can change how we live for the better, there is no reason to be burdened by legacy systems, bureaucracy and mediocrity. It’s time for a change, and you can be part of this revolution!
BigPay is everything you wish your bank was: fair, transparent, frictionless. We went back to the drawing board to explore how new technologies could bring power back to you. Our goal is to solve real-world money problems for millions of people by empowering them and providing a simple interface for users to send, receive and track their money
Life at BigPay
We’re fast, curious and ambitious. We are on a fearless adventure to change financial services for consumers, and we value ownership, initiative and leadership from everyone in the company. We’re going out of our way to recruit the most intelligent, creative and talented people in the world. We want innovators, and that means maintaining an environment where they can flourish. Our only boss is the consumer. BigPay values highly collaborative, hard-working people, who can deconstruct problems on the fly and take the team with them, while being inventive, iterative and agile. We never want to reach a stage where we are not challenged on a daily basis – because it means we’re not going fast enough.
About the Job
We are looking for a dynamic and results-driven Digital Growth Manager to join our team at BigPay Malaysia, a leading Malaysian digital bank. In this role, you will be responsible for driving customer acquisition, engagement, and retention through innovative digital strategies, leveraging data-driven insights to optimize growth initiatives across our digital platforms.
The ideal candidate will have a passion for digital spaneting, a strong understanding of data analytics, and a keen ability to identify new opportunities for digital growth within the banking and fintech sectors.
Key Responsibilities
Digital Strategy Development:
- Develop and execute digital growth strategies to drive customer acquisition and retention for our digital banking products and services.
- Identify emerging digital spaneting trends and technologies to enhance digital presence and customer engagement.
- Collaborate with cross-functional teams, including product, design, and technology, to align growth initiatives with overall business objectives.
Data Analysis & Insights:
- Leverage data and analytics to evaluate the effectiveness of digital spaneting campaigns and identify areas of opportunity.
- Monitor key performance metrics (KPIs) such as user acquisition, customer lifetime value (CLV), and conversion rates to inform strategic decisions.
- Conduct A/B testing and optimization of digital campaigns to ensure maximum impact and ROI.
Customer Acquisition & Engagement:
- Oversee the development and execution of targeted digital campaigns across multiple channels (social media, SEO, email spaneting, SEM, display advertising).
- Work closely with the product team to identify and target new customer segments to enhance user acquisition.
- Develop personalized engagement strategies to foster long-term customer relationships and brand loyalty.
Collaboration & Stakeholder Management:
- Work closely with other spaneting, operations, and product teams to ensure alignment in digital initiatives.
- Present reports, insights, and strategic recommendations to senior management to guide decision-making and resource allocation.
- Manage relationships with external vendors, agencies, and partners to optimize spaneting efforts.
Continuous Improvement & Innovation:
- Stay updated on industry trends, best practices, and emerging technologies to continuously improve the digital growth strategy.
- Experiment with new tactics, channels, and technologies to drive innovation in digital customer acquisition and engagement.
Requirements
Education & Experience:
- Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred).
- 4+ years of experience in digital spaneting, growth spaneting, or similar roles, preferably in the banking or fintech industry.
- Proven track record of successfully managing digital spaneting campaigns and driving growth in digital platforms.
Skills & Competencies:
- Strong understanding of digital spaneting channels, tools, and best practices (SEO, SEM, paid social media, email spaneting, etc.).
- Proficient in data analysis tools (Google Analytics, Tableau, Power BI, etc.) and the ability to derive actionable insights.
- Experience with CRM and spaneting automation tools (Leanplum, Clevertap etc.).
- Excellent communication and interpersonal skills with the ability to work collaboratively across teams.
- Strong problem-solving abilities and the ability to adapt to an evolving digital landscape.
Why BigPay?
Join a fearless adventure, where your opinion and input is highly contributional.
Work in a fast-paced, growing company where you will be empowered to succeed.
An environment where you can challenge and be challenged.
You will be surrounded by a multidisciplinary group of experts.
Competitive salary & benefits.
We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.
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